Shardul Amarchand Mangaldas advises Simply Nam on investment by Bhaane Group

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Simply Nam.

Namrata Soni of Simply Nam.

Shardul Amarchand Mangaldas & Co acted as the legal counsel for Namrata Soni, the co-founder and promoter of Simply Nam Beauty Private Limited, in connection with a strategic investment by Bhaane Group, led by Anand S Ahuja and Sonam Kapoor Ahuja.

The firm provided comprehensive legal support, including transaction structuring, drafting, negotiation, and finalization of documentation.

Shardul Amarchand Mangaldas.

Shardul Amarchand Mangaldas.

The transaction team was led by Roopal Kulsrestha (Partner) with assistance from Akhil Ramesh (Senior Associate), Divya Patil (Senior Associate), Sridhi Menon (Senior Associate), Harsh Gupta (Associate), and Karina Katrak (Associate).

Simply Nam is a vibrant beauty brand founded by the renowned celebrity makeup artist Namrata Soni. The brand is known for its premium beauty products catering to a wide range of beauty needs. Simply Nam emphasizes a commitment to ethical beauty, offering products that are vegan, sulphate-free, paraben-free, and cruelty-free.

The investment marks a significant growth milestone for Simply Nam Beauty in the beauty, wellness, and fashion retail sector, combining capital infusion with industry expertise and influencer impact.

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